Keystone Resort’s Kids Ski Free Program Surpasses 100,000 Free Kids Lift Tickets

03 February 2016
  • Keystone’s Kids Ski Free Program has provided more than 100,000 free kids lift tickets since the program’s inception in 2012 

Keystone, Colo. — Feb. 3, 2016 — Four years after introducing the industry-leading Kids Ski Free offer at Keystone Resort, the program has officially surpassed 100,000 free kids lift tickets provided to-date. To celebrate the milestone, Keystone hosted a week-long Golden Ticket celebration complete with chocolate bars, chocolate tours, family activities and events, and of course golden tickets. But the celebrating doesn’t have to end there because families can continue to take advantage of Keystone’s Kids Ski Free every day for the remainder of the season.
Since 2012, the Kids Ski Free program has focused on simplicity with an offer available to families every day throughout the season with no blackout dates or hoops to jump through. All guests need to do to qualify is stay two or more nights in one of Keystone’s numerous accommodation options and all kids 12 and younger ski for free.
With more than more than 15 feet of snow this season – the snowiest beginning to a season at Keystone since 2010-2011 – time remains to continue taking advantage of an ultimate family adventure at Keystone, including current lodging savings of up to 30 percent. Additionally, any guest booking any length of stay through Keystone Resort will receive free night skiing on day of arrival (during normal night skiing operations), free ice skating admission and 20 percent discount on skate rentals, a free yoga or fitness class and a free hour of tennis court access.
In addition to enjoying the more than 3,000 skiable acres of terrain, family ski trails and the longest ski day in Colorado, families can take advantage of a variety of experiences to enhance any visit to the resort, including free daily Kidtopia programming, unique dining options, a host of winter activities such as mountaintop tubing and sleigh ride dinners, and Ski & Ride School offerings including Family Private Lessons.
Kidtopia Experience Weekend
From Feb. 19-21, Keystone presents the inaugural Kidtopia Experience, a weekend of family-friendly fun featuring free entertainment, including a free outdoor concert from Grammy Award-winning band, The Okee Dokee Brothers. Throughout the weekend families can enjoy time spent together on the snow and a variety of free events and activities as a part of the Kidtopia Experience.
Keystone’s Kidtopia: Unmatched Family Programming 
Keystone continues to redefine the family resort experience with daily Kidtopia activities that complement any visit to the resort. Kids of all ages, including those young at heart, can enjoy a variety of daily programming throughout the winter season, including the popular Saturday parade and fireworks. With the majority of Kidtopia events free of charge for all participants, creative daily programming is just another way Keystone continues to add value to the family mountain experience. 2015-2016 Kidtopia winter schedule.
EpicDay Lift Tickets – Save up to 20 Percent
When purchased in advance, lift tickets can be picked up at a designated EpicDay Express Ticket Pick-Up lane at each resort. Once the ticket is picked up, guests can keep their ticket and load it with more days online, avoiding a return trip to the ticket window. EpicDay Lift Tickets rewards advanced planning, even if the purchase is made while walking up to the resort, with the lowest price guaranteed and less time spent in the ticket line. Guests can save up to 20 percent off lift tickets at
Skiers and riders can stay up-to-date with the latest information, terrain updates, snow reports, lodging deals, event details and the lowest priced lift tickets guaranteed at Follow Keystone for daily updates, real-time information and exclusive promotions, contests and giveaways at, @Keystonemtn on Twitter and @keystone_resort on Instagram. Official video footage from the mountain may be viewed at Guests are encouraged to stay connected all season long by following #KeystoneMoments across platforms and sharing their favorite Keystone memories.
For more information about Keystone, visit or call (877) 204-7889. Follow the resort at @KeystoneMtn on Twitter or at

About Vail Resorts, Inc. (NYSE: MTN)
Vail Resorts, Inc., through its subsidiaries, is the leading global mountain resort operator. The Company’s subsidiaries operate nine world-class mountain resorts and three urban ski areas, including Vail, Beaver Creek, Breckenridge and Keystone in Colorado; Park City in Utah; Heavenly, Northstar and Kirkwood in the Lake Tahoe area of California and Nevada; Perisher in Australia; Afton Alps in Minnesota, Mt. Brighton in Michigan and Wilmot Mountain in Wisconsin. The Company owns and/or manages a collection of casually elegant hotels under the RockResorts brand, as well as the Grand Teton Lodge Company in Jackson Hole, Wyo. Vail Resorts Development Company is the real estate planning and development subsidiary of Vail Resorts, Inc. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). The Vail Resorts company website is and consumer website is



Sara Lococo

Senior Communications Manager
Phone: (970) 496-3210

Russell Carlton

Senior Manager, Communication
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